Brianna Escoe

Escoe, Brianna, Nathanael Martin, and Anthony Salerno, “That’s So Cringeworthy! Understanding What Cringe Is and Why We Want to Share It,” conditionally accepted at the Journal of Marketing Research.

Salerno, Anthony and Brianna Escoe (2020), “Resource Scarcity Increases the Value of Pride,” Journal of the Association for Consumer Research, 5(4), 458-69.

Kardes, Frank, Brianna Escoe, and Ruomeng Wu (2019), “Response Latency Methodology in Consumer Psychology” in Handbook of Research Methods in Consumer Psychology, ed. Frank R. Kardes, Paul M. Herr, and Norbet Schwarz, New York: Routledge, 132-42.